My Other Accounts
Favorite Sites
Business, Society, Marketing, etc.
Christopher Locke: The Cluetrain Manifesto: The End of Business as Usual
William Dunham: Journey through Genius: The Great Theorems of Mathematics
Jim Collins: Built to Last: Successful Habits of Visionary Companies
Jim Collins: Good to Great: Why Some Companies Make the Leap... and Others Don't
Douglas R. Hofstadter: Godel, Escher, Bach: An Eternal Golden Braid
Simon Singh: The Code Book: The Science of Secrecy from Ancient Egypt to Quantum Cryptography
Malcolm Gladwell: The Tipping Point: How Little Things Can Make a Big Difference
People that Rock
- Joe Cox
When I talk about Guerilla marketing, I'm referring to advertising and marketing of the fringes. It's not just about hitting the streets anymore.
